"We have three new forks launching, it's the perfect time to develop something extremely unique."
The limited edition 2021 Heritage Collection draws inspiration from the original 36 and 40 – the iconic forks that shaped modern enduro and downhill riding 15 years ago. The all-new 38 ushers in a new era of hard-hitting, long-travel enduro riding and comes adorned in a unique pistachio hue, commemorating this historic moment and keeping the tradition of launching category-defining forks in a very special limited edition colorway.
CREATIVE DIRECTION AND IDEATION FOR ENTIRE CAMPAIGN, PRODUCT DESIGN AND DIRECTION ON FINAL PAINT COLORS, DECAL DESIGN, PRODUCT LOGOS, WEBSITE, ALL CAMPAIGN ASSETS