"We need a campaign that is specific to our brand, something that sets our suspension forks apart from our competitors."
There’s an honesty in numbers, and the stopwatch never lies. We’ve put thousands of hours into the design, testing, and construction of our products to shave precious seconds where it matters most. From the top of the track, to the top of the podium, our commitment to excellence shines with every compression. We’ve run the numbers, now it’s your turn.
CREATIVE DIRECTION AND IDEATION FOR CAMPAIGN, VIDEO AND SOCIAL MEDIA DIRECTION, PINK BIKE TAKEOVER, DIGITAL ADVERTISING, PRINT ADVERTISING, DECAL DESIGN, PRODUCT LOGOS, WEBSITE, ALL CAMPAIGN ASSETS.
In addition to the campaign creative, I also produced the product graphics and paint configurations for the three forks (36, 38, 40) featured in the Run The Numbers campaign.
