"How far can a couple of stripes go?"
In 2017, it was time to move away from the three rainbow "Heritage Stripes" campaign. Coming up with a simple modernized version to provide a more streamlined, clean, and iconic look was the goal.
Starting with the Factory Series graphics on bicycle suspension, the new look was born and grew like rapid fire. Within a year and a half – a complete brand update was implemented – spanning across all FOX divisions on a global scale.
PRODUCT DESIGN, VEHICLE GRAPHICS, TRADE SHOWS / EVENTS, APPAREL, WEB, PROMO ITEMS, PRINT COLLATERAL.
SNOWMOBILE PRODUCT REBRAND
TOYOTA TRD PRO — PRODUCT GRAPHICS & WEBSITE
FORD RAPTOR LIVE VALVE — PRODUCT GRAPHICS & WEBSITE
ALL FACTORY SERIES PRODUCT GRAPHICS, LANDING PAGES, AND TRADESHOWS FOR BICYCLE DIVISION
